As the economy tightens and competition grows ever more fierce, contractors and distributors need every advantage to ensure the continued success of their businesses.
At Focus on Energy, we can help you get a leg up on the competition. Our expertise and financial incentives enable you to differentiate yourself from your competitors and offer your customers significant savings on high-performance equipment that saves energy and boosts the bottom line.
Although energy efficient equipment may cost more initially, financial incentives from Focus on Energy can reduce your customers’ up-front costs, reducing their payback periods. And the benefits of energy efficiency aren’t limited to financial savings. Energy efficient businesses can be a draw for customers looking to support environmentally responsible companies.
What happens if you have a customer who balks at energy efficient equipment? You can still enhance your reputation and add value to your relationship by taking time to explain the benefits of energy efficiency and its impact on the bottom line.
Contractors aren’t the only ones who benefit from partnering with Focus - distributors can increase their businesses as well. If you receive a quote request from a contractor who has specified standard equipment, consider providing two quotes - one with high efficiency equipment and highlighting the impact of Focus incentives. Then be sure to explain why the efficient equipment is better quality and how it will save the customer money over time.
You say you’re no expert on energy efficiency? No problem! Feel free to call Focus anytime you need information about our incentives or technical assistance with efficient products and equipment. We’ll be happy to help you help your customers discover the economic and environmental benefits of energy efficiency. Call 1.800.762.7077 and press option 2 to contact your local Focus on Energy market provider service representative who will serve as your program guide.
