Marketing

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Marketing
Marketing and promotion of the Efficient Heating & Cooling Program depend mainly on distributor and contractor efforts. The Program will help with general consumer demand marketing efforts, but selling the benefits of buying specific energy efficient equipment and proper installation remain with participating distributors and contractors.

Participating contractors and distributors may use the Focus on Energy and/or Efficient Heating & Cooling name or logo in your promotional efforts. Please note that there are simple marketing guidelines that you must follow if you wish to do so. Namely, that all marketing must be pre-approved by Focus Staff before printing, even if you are not receiving cooperative advertising reimbursement.

For Assistance contact:

Coopads@focusonenergy.com