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Important Information


|    Overview   |    Important Information   |    How to Participate   |    FAQs   |
|    Program Guides   |    Forms   |    Recent Program Updates   |    Thermostat Recycling   |
|    Cooperative Advertising   |    Wisconsin Perspective Series   |    New Financing Options   |

Eligible Customers
Residential Cash-Back Rewards and Business Incentives are now labeled as either "Natural Gas" or "Electric" rewards.
  • "Natural Gas" rewards and incentives will only be available to customers who have a participating natural gas utility. These include boilers, boiler reset/cutout controls and infrared heaters. Customers who use LP (propane) or oil for space heating will not be eligible for these rewards.
  • "Electric" rewards and incentives will only be available to customers who have a participating electric utility. These include furnaces, central air conditioners, rooftop air conditioners, PTACs and PTHPs.
Below is a link to a list of residential utilities participating in the Efficient Heating & Cooling Program.
     Residential Utilities

Below is a link to a list of business utilities participating in the Efficient Heating & Cooling Program.
     Business Utilities

Pre-Qualified Equipment
The equipment must meet the high efficiency standards set forth in the respective sections, must be installed prior to the application for the reward and must be new equipment. All Cash-Back Rewards are payable directly to the customer unless expressly noted otherwise.

Below is a link to the list of pre-qualified equipment for furnaces, boilers and ERVs. A pre-qualified equipment list does not exist for central A/Cs; eligibility is based on the ARI directory.
     Prequalified Equipment

If a model you plan to sell is not on the pre-qualified list, you should complete an Equipment Qualification Form and fax it to 608.249.0339 to have the model pre-qualified. This will avoid promising a customer a reward for equipment that may not be eligible for a reward.

Marketing
Like last year, marketing and promotion of the Program depend mainly on distributor and contractor efforts. The Program will help with general consumer demand marketing efforts, but selling the benefits of buying specific energy efficient equipment and proper installation remain with participating distributors and contractors. Please note that there are simple marketing guidelines that you must follow if you wish to use the Focus on Energy or Efficient Heating & Cooling name or logo in your promotional efforts.

Press Release Templates
Thank you for participating in Focus on Energy's promotions. We currently have the following press release templates available.

Invoices
Please remember to reduce administrative processing time and costs by including an invoice with the necessary information (model number and serial number are required to appear on the invoice) so that the customer can attach it to the Reward Form.
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